PACKAGING TRENDS 2023

What will be the packaging trends for 2023? 
But what are we likely to see in upcoming years? Let's explore some of the trends that we are likely to see in upcoming years.

SUSTAINABILITY
Packaging sustainability is becoming an essential element during the design process. This approach could be seen in size-optimized packaging to reduce emissions in transit, increased use of recycled, recyclable and reusable materials or returnable packaging options.    

INTERACTION
2023 could be the right year to make your packaging more interactive. How? Using QR codes, an increasingly popular tool, that allowa consumers to get more information about products and services.

NATURAL LOOK AND LESS PRINT
In order to communicate more focus on sustainability, many brands choose natural-looking packaging with one color designs instead of full-color, litho-printed packaging. In many cases, this printing solution also reduces production costs.

An example? These are our ready-to-deliver paper tubes covered with FSC certified brown paper, 100% recyclable and with a natural look: standard boxes https://tecnopaper.it/en/product-detail/standard-round-boxes-ready-for-delivery-for-small-quantities-74

RECYCLABLE AND RETURNABLE PACKAGING SOLUTIONS
As sustainability become more and more important for most businesses, many consider switching to recyclable and reusable options.
A good example are our hatboxes of the Forest model: round cardboard boxes, 100% recyclable, which are very often designed precisely to be reused by the consumer as containers. In this way, brand logo will often return to the consumer's attention and, at the same time, the use of raw materials destined for disposal has been reduced.

PERSONALIZATION
Personalized products and services is a trend which we expect to continue into 2023 too. Companies want personalized packaging to communicate the brand identity while giving customers an extra special touch.
All our paper cans and round boxes are 100% customizable and tailor-made for our customers.
Would you like to create a customized packaging? We explain it to you in this article "How to design a tailor made round box" or contact us here.